Draw on experience
Go behind the scenes of decisions, changes and company building. See how other women faced challenges similar to yours.
56 WOMEN. ONE SHARED STRENGTH.
Before you make your next important decision, learn from the experiences of women who grow their businesses, change direction and build success on their own terms. “Mentalność Sukcesu” (Success Mentality) is a book you can return to whenever you need a fresh perspective — and the courage to take your next step.
Purchases take place on external Naffy. Buyer information, complaints and withdrawal · Privacy and cookies.
MENTALNOŚĆ SUKCESU
Polish Businesswomen · Collective edition

PERSONAL EXPERIENCES. SHARED STRENGTH.
STRATEGIC PARTNERS OF THE PROJECT
Personal development and energy work
Read the biography ↓Accounting and business support
Read the biography ↓Law and international cooperation
Read the biography ↓Copywriting, marketing and business analysis
Read the biography ↓Law, innovation and negotiation
Read the biography ↓Visual communication, branding and video marketing
Read the biography ↓Mentoring and career transformation
Read the biography ↓A BOOK WORTH COMING BACK TO
Not just to read. Also to pause, look at things from a different perspective and choose your own next step.
Go behind the scenes of decisions, changes and company building. See how other women faced challenges similar to yours.
The authors’ tips and reflections help you look at your own goals, your values and what you want to change in your work.
Find inspiration to set boundaries, make decisions and grow your business without giving up what matters to you.
One story may speak to you when you start a company, another at a moment of change. Read at your own pace and choose the topics you need today.
For the woman growing her business. For the one looking for a new direction.
For you — if you want to consciously write your own story.
MEET THE STRATEGIC PARTNERS
STRATEGIC PARTNER
Personal development and energy work
Paulina Śliwakowska combines experience in social pedagogy and educational therapy with work in the field of personal development. She runs workshops and speaks at personal development congresses. She is the author of articles and a guest on media programmes. In her practice she works with emotions, beliefs and energy. In the book she shares her own perspective on conscious action, setting boundaries and building inner balance in life and in business.
STRATEGIC PARTNER
Accounting and business support
Dominika Zamęta runs a growing accounting and tax firm that supports entrepreneurs in running and developing their companies. Together with her team she serves hundreds of businesses, organises vocational courses and gets involved in local initiatives. She combines financial reliability with a partnership-based approach to people and creates space for professional and personal growth, especially for women. Her story shows the importance of consistency, courage and attentively listening to clients’ needs in building a brand.
STRATEGIC PARTNER
Law and international cooperation
Małgorzata Stanek is an advocate (attorney-at-law) and a graduate of the Faculty of Law of the University of Warsaw. She gained experience in Poland and in Italian law firms, working with companies, investors and individual clients. She is fluent in Italian and handles cross-border cases. She combines legal precision with genuine commitment to people’s matters. In professional relationships she values trust, loyalty and an understanding of the business and cultural context in which the client operates.
STRATEGIC PARTNER
Copywriting, marketing and business analysis
Adrianna Łabędzka is a graduate of the Jagiellonian University, a business analyst and the owner of AdkaLab — a copywriting, marketing and consulting agency. She combines research, strategic and editorial skills to create expert content and brand communication. She co-authors scientific monographs, publishes and speaks at business and academic conferences. She supports educational and social initiatives. Her approach is based on reliability, transparency and the conviction that good content helps communicate ideas and goals effectively.
STRATEGIC PARTNER
Law, innovation and negotiation
Anna Nurczyńska is a lawyer, negotiator and founder of the advisory firm CTA Legal. She works at the intersection of law, technology and business — in clinical trials, data protection, compliance and artificial intelligence. She supports innovative organisations and pharmaceutical companies in organising complex legal issues. She negotiates with mindfulness and empathy. She believes that technology should serve people and that women should boldly use their potential and influence.
STRATEGIC PARTNER
Visual communication, branding and video marketing
Barbara Krupa is the founder of the creative agency “Kropka Pod i” and has worked in marketing since 2011. She specialises in visual communication, branding, graphic design and video, supporting marketing departments in achieving their business goals. Her team creates advertising materials, animations and presentations. In her work she combines creativity with responsibility, transparency and partnership-based dialogue. She focuses on high-quality projects and collaboration that respects people’s time and wellbeing.
STRATEGIC PARTNER
Mentoring and career transformation
Dorota Tyszkiewicz is a mentor, business advisor and creator of the Adwokat Zmiany (Advocate of Change) brand. For 22 years she practised as an advocate; today she supports women through professional and life transformations. She developed her own method, Kodeks Zmiany (Code of Change). She is a certified coach, a FRIS® trainer and president of the Fundacja „Przystań dobrej rozmowy” foundation. She serves as PWCC Regional Deputy Director for the West Pomeranian Voivodeship. She combines strategic thinking with attentiveness to people, their values and their need for change.
01 / ABOUT THE BOOK
“Mentalność Sukcesu — Polish Businesswomen” is a project bringing together 56 women and a variety of perspectives on success. Its strength lies in personal experiences: the challenges, breakthroughs, decisions and lessons learned in business.
The authors include entrepreneurs, leaders, mentors, and experts in law, finance, education, health, technology and personal development. They present different perspectives on building a company, working with people and finding their own place.
It is also a book about what remains outside the official success story: doubts, changes of direction, setting boundaries and regaining trust in yourself. Alongside the personal stories you will find values, mottos and advice drawn from the authors’ practice.
You don’t have to repeat someone else’s path. You can explore different perspectives and choose what aligns with your goals.
02 / INSIDE
Personal stories and practical reflections on how to think, decide and act in line with who you are.
New beginnings, decisions to start your own business and stepping outside familiar patterns.
Learning from difficult experiences and getting back into action after setbacks.
Integrity, responsibility and building success that stays true to who you are.
Mentoring, trust and women’s support as key elements of professional growth.
Recognising your needs, potential and goals instead of living up to other people’s expectations.
Working with beliefs, taking chances and consistently building your own path.
FROM THE INTRODUCTION TO THE BOOK
“Success has no
single definition.”
Patricia Claudia Mitro & Aleksandra Marcinkowska
03 / ALL AUTHORS
Discover the experience, passions and work of each co-author. Every portrait leads to her biography.
04 / BEHIND THE PROJECT
Mentalność Sukcesu is an ecosystem of business collaboration, exchange of experience and conscious personal brand development. It brings together 56 women around a shared idea: strengthening entrepreneurship through relationships, knowledge and mutual support.
The project creates a space where a personal story becomes the starting point for a conversation about skills, experience and opportunities to work together. The book lets you get to know the women behind the brands and the values that guide them in business.
At the heart of it all are long-term relationships and care for the personal brand: a consistent image, credible communication and presenting knowledge and experience in a way that builds trust. It is an approach based on authenticity, quality of collaboration and mutual respect.
Getting to know the skills of other entrepreneurs, exchanging perspectives and looking for areas where working together can bring value to both sides.
Presenting your story, specialisation and values. Ensuring consistency between what you communicate and the quality of your everyday work.
Sharing experiences and learning from women across different industries. Building a community where you can inspire one another and discover new opportunities.
FOUNDER OF THE IDEA
President of the Polish Women Chamber of Commerce, founder and editor-in-chief of Business Women IMPACT, and creator of Polish Women Chamber TV. For almost two decades she has supported women’s entrepreneurship, international cooperation and personal brand development. She combines the experience of more than 150 initiatives with mentoring in leadership and financial intelligence.
Read the biography ↗CONVERSATIONS WITH THE AUTHORS
Listen to conversations with the authors on the Polish Women Chamber of Commerce channel. Learn about their experiences, their view of business and their path to success.
Watch the interviews with the authors ↗YOUR STORY IS STILL BEING WRITTEN
In these stories you can find inspiration, new questions and the courage to make your own decisions. Start by getting to know the women who chose to share their journeys.
Buy the bookPurchases take place on external Naffy. Buyer information, complaints and withdrawal · Privacy and cookies.